Creators - here’s your frequent reminder:
If an agency brings you a brand deal, ask what their cut is.
There are many out there who won’t tell you. It’s because they’re taking 50% or more.
I very much hope this tweet prevents some agency manager from getting his next Porsche.
My agency takes 20% when they bring me a deal.
If an agency says their cut is more than 20%, they’d better have a damn good reason for it.
(Spoilers: they won’t)
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