This is an overlooked hack that can 10x your views One app below did 18.8M views on a single TikTok video with this copywriting hack Also only takes 2 sec to include in your tomorrow’s post 🧵Hack => use your competitor’s name on your next hook Here’s the thing: It has to be a name everyone knows for this to work Examples:1/ Comos (vs Pinterest) Cosmos is the most direct example of this Openly competing against Pinterest & pinpointing their cons 18.8M views, 899K likes, 7.5K comments account: ig@curation.jpgThey have multiple videos around Pinterest => 1.2M views, 63K likes, 5.4K comments Why it works: > no one knows Cosmos and Pinterest explains their app in 1 word > it’s a huge competitor everyone knows (and loves) so creates a reaction2/ Fitdrop (vs BeReal + Dress to Impress) He’s been repeating this same hook over and over Why it works: intersection of 2 apps specifies a niche & viewers get it straight away 2.6M views, 430K likes, 2.6K comments, 38.5K bookmarks3/ [insert any language app] vs Duolingo Obvious one. Airlearn for instance, all videos on this acc (tt@aiden.learningspanish) mention Duolingo But some do that even without being in the same niche:4/ Fito app “The Duolingo for Gamified Fitness” This is a great positioning hack BUT My tip is stop with Duolingo, it’s been used too much to a point where now it lacks effectiveness Use this with another one (be creative) for better results

This is an overlooked hack that can 10x your views One app below did 18.8M views on a single TikTok video with this copywriting hack Also only takes 2 sec to include in your tomorrow’s post 🧵 ... Hack => use your competitor’s name on your next hook Here’s the thing: It has to be a name everyone knows for this to work Examples: ... 1/ Comos (vs Pinterest) Cosmos is the most direct example of this Openly competing against Pinterest & pinpointing their cons 18.8M views, 899K likes, 7.5K comments account: ig@curation.jpg ... They have multiple videos around Pinterest => 1.2M views, 63K likes, 5.4K comments Why it works: > no one knows Cosmos and Pinterest explains their app in 1 word > it’s a huge competitor everyone knows (and loves) so creates a reaction ... 2/ Fitdrop (vs BeReal + Dress to Impress) He’s been repeating this same hook over and over Why it works: intersection of 2 apps specifies a niche & viewers get it straight away 2.6M views, 430K likes, 2.6K comments, 38.5K bookmarks ... 3/ [insert any language app] vs Duolingo Obvious one. Airlearn for instance, all videos on this acc (tt@aiden.learningspanish) mention Duolingo But some do that even without being in the same niche: ... 4/ Fito app “The Duolingo for Gamified Fitness” This is a great positioning hack BUT My tip is stop with Duolingo, it’s been used too much to a point where now it lacks effectiveness Use this with another one (be creative) for better results